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Robust Strategies & Resources

Proponents of health and prosperity often know what it means to be resilient and adapt to change.

To this, RobustMedia offers strategic communication expertise and a broad media-based business background. With some shared sense of our situation, we focus on clients' by going over some ABCs. Together, we identify, focus on, and amplify the resources to support adaptation and efforts to organize, educate, and develop people, groups, and communities: 

  • Audit activity, participants, volunteers, clients, and competitors

  • Brand of Person-based resources, challenges, and lingo

  • Common Ground Analysis of Content, Media, and Culture

  • Define core capabilities and requirements

  • Engage humans, groups, and network multipliers

  • Find and align assets 

  • Guide people to find and share gems

  • Mind the margins for more that matters and missing info

  • Plus, Programs to simplify an unruly plethora of projects

 

On a post-Covid planet in what Ministers of Finance call 'Covid Economics', mass media has changed. Mainstay marketers can tout SEO strategies and keyword services. Yet, pre-Covid tactics may not be as useful as we assume.

In principle, strategy is fine but might only be useful when it answers some basic questions: How do we stand up to speak our truth when media-based businesses are paid to silence, sideline, and shadowban us or our stories? What if State authorities presume they must uphold global public-private agendas and compete with local organizations? How can local groups spring up organically and still address the requirements for global communications when we face a stream of top-down crises? For a better tomorrow with potential for further enjoyment in life, there's much we can do, together in the works...

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